ZENEOS in BOR 2012 at Mardi Grass, Cikupa

To express PT. Gajah Tunggal tbk’s care towards the people who wre going to celebrate Lebaran 2012, a Ramadhan otomotive bazaar 2012 was held on 4 & 5 August 2012 in Cikupa. The event which was crowded with visitors, was held in order to increase our sales on Zeneos through trade-in program and direct selling of new tire which was hoped to bring more comfort & safely to any riders who bought and use Zeneos tires on their way back to their hometown.

BOR 2012 – the first BOR was held on 20-21 August 2011 in west Senayan carpark – was carred out as one of PT. Gajah Tunggal tbk’s care program to those especially who went home to their hometown during lebaran holidays. As s whole, this event reached a success as it was crowded with customer and visitors. Not only we were managed to sell Zeneos, but also GT Radial and IRC tire.

PT. Gajah Tunggal tbk is planning to make BOR as an annual promotional event.